Broadway Bank Case Study: Driving Deposits with Strategic Promotional Placements

Jul 29, 2025 | Case Study

Download as PDF AT A GLANCE About Broadway Bank: 37,168 Digital Banking Users, $5.32B+ in Assets SavvyMoney Partnership: Launched October 2019 Impact: 86% of users saw the advertisements, driving awareness; 20% unique click-through rate, signaling strong interest; 13%...

Deposit Growth Case Study: American Airlines Federal Credit Union

Oct 14, 2024 | Case Study

Download as PDF AT A GLANCE About American Airlines Federal Credit Union: 231,370 Digital Banking Users, $8.6B+ in Assets SavvyMoney Partnership: Launched in November 2014 Impact: 1.6M in certificate dividends for members; $42M deposit growth influenced through...

Loan Application Completion and Funded Loan Increase: PeoplesChoice Credit Union

Oct 2, 2023 | Case Study

How SavvyMoney’s Offer Engine helped PeoplesChoice Credit Union double their loan application completion rate and see a huge increase in funded loans. AT A GLANCE About PeoplesChoice CU: 20,500+ members, 12,000+ digital banking users, $340M+ in assets SavvyMoney...

Credit Score Access and Money-Saving Offers Yield Empowered Members & ROI

Mar 26, 2019 | Case Study

Background The Goal Dupaco Community Credit Union is driven by its mission to improve their members’ financial position. Through their one-on-one Credit History Lessons, Money Makeovers, and Credit Coach loans, they knew how powerful credit score education was in...