May 18, 2026 | Expert Insights
Gen Z is rapidly becoming the most important growth segment in financial services. With purchasing power expected to reach $12 trillion within the next five years and nearly four million new bank accounts opening annually through 2026, the opportunity for financial...
Apr 27, 2026 | Expert Insights
Why Financial Literacy Month Matters for Your Institution April is National Financial Literacy Month, and the timing is worth paying attention to. Not because financial education is a new concept, but because the gap between what consumers need to know and what they...
Feb 18, 2025 | Case Study
Download as PDF AT A GLANCE About Liberty Bank: 138,773 Digital Banking Users, $7.4B+ in Assets SavvyMoney Partnership: Launched in February 2023 Impact: 39% of active users are now Gen Z and Millennials; 349-point average credit score increase for Gen Z users with...