$7.4 billion bank modernizes customer service with SavvyMoney’s industry leading credit score platform
Pleasanton, CA, July 19, 2022 – SavvyMoney, the leading credit score and report access provider for financial institutions, announced a partnership with Liberty Bank of Middletown, Connecticut, a longstanding, well-respected financial institution that’s at the forefront of the latest digital banking trends, offering innovative digital banking solutions and dynamic options to their customers.
As a result of this partnership, Liberty Bank is providing unique features to its online and mobile users by offering a personalized credit score, supported by a more customized overall user experience. SavvyMoney is a natural fit for Liberty Bank, a financial institution that considers its digital banking strategy a top priority for its customers. With the SavvyMoney partnership, Liberty Bank now offers a more cutting-edge solution to support their customers’ financial wellness through individualized offers, while providing additional savings with other banking products.
“We are very excited about our partnership with Liberty Bank. They have a great reputation for selecting the most relevant market-leading technologies that benefit their customers,” exclaimed JB Orecchia, President & CEO of SavvyMoney. “Their focus on digital transformation will be greatly accelerated by using SavvyMoney’s pre-qualified offer engine that allows access to additional data, ultimately enabling their customers to save more money, while also implementing more targeted marketing campaigns.”
David Mitchell, Liberty Bank’s EVP, GM & Chief Digital Officer, explained that, “We are fully committed to introducing innovative products that benefit our customer and we’ve accomplished this through partnerships like the one with SavvyMoney.” Mitchell continued, “When we look at strategic partnerships, we want to associate with a market leader that has a proven track-record, coupled with a measurable ROI. It’s very clear to me and to our team that SavvyMoney is the leading credit score and report solution provider, and exactly the type of partner that will help us bring more value to our customers, while enabling us to be a leading digital banking institution.”
SavvyMoney and Liberty Bank are very excited about the value and the new features they’re bringing to their target audience. Liberty Bank’s customers will now have access to more customized credit scores and reports, personalized offers, and financial education resources, resulting in a more comprehensive understanding of their overall finances while providing the opportunity for significant savings.
SavvyMoney is an award-winning fintech company who works with over 850 financial institutions. SavvyMoney provides an integrated credit report and score solution right into financial institutions’ online and mobile banking. Consumers get actionable advice about their credit score and report, and saving opportunities from pre-qualified loan offers. SavvyMoney’s Pre-Approved Marketing technology also transforms pre-screen lending into a fully automated digital consumer experience that accelerates the application process for consumers. SavvyMoney’s analytics platform provides financial institutions with user credit score trends, market share analysis, and targeted lending campaigns. For more information, visit www.savvymoney.com
About Liberty Bank:
Established in 1825, Liberty Bank of Middletown, Connecticut is one of the oldest and largest mutual banks in the country. With more than $7.4 billion in assets, Liberty Bank has 54 branch locations across Connecticut. As a full-service financial institution, Liberty offers consumer and commercial banking, cash management, home mortgages, business loans, insurance and investment services. Named a Top Workplace every year since 2012 and a Forbes Best-In-State Bank in 2021 and 2022, Liberty maintains a longstanding commitment to superior customer service and unparalleled community involvement. Visit www.liberty-bank.com
Chris Fraenza, SVP, Sales & Partnerships