Data-Driven Loan Growth: CoVantage CU
How the credit union used SavvyMoney’s data & analytics to drive significant loan growth in just 60 days. AT A GLANCE About CoVantage Credit Union: 150,000+ members, 66,050 digital banking users SavvyMoney Partnership: Established October 2020, 55% user...
$11.5 in Funded Loans via Email Campaign: Communication FCU
Utilizing targeting data from SavvyMoney Analytics, Communication FCU was able to generate a 20x return on investment from a 6-week auto loan refinance e-mail campaign. View as PDF >>
Success with Analytics: Auto Loan Savings for Members
Timeframe: Campaign conducted October 2019 Goal: Save members money by moving their higher interest auto loans to Veridian at a lower interest rate. Type of Outreach: Call Campaign Review as PDF >>
Measurable Method to Improve Members’ Financial Health
Partner Background Challenge Baxter Credit Union (BCU) is continuously working to achieve its purpose of empowering people to discover financial freedom. To align with its beliefs, the credit union began to develop financial well-being content, which it consistently...